How Much Is My Gold Worth Today?
If you’ve ever opened your jewelry box and thought, “is this gold chain actually worth anything?" - you’re not alone. With gold prices hitting near-record highs in 2025, more people than ever are wondering whether now is the right time to sell.
But here’s the truth: Google can’t tell you what your gold is worth - and neither can that appraisal from ten years ago. At The Luxe Exchange, we speicilaize in real time, professional evaluations that reflect what your gold is worth today - in Scottsdale’s actual resale market.
Why Google and Appraisals Don’t Reflect Real Value
It’s common to search online for “current gold price” or to dust off an old appraisal that says $1200 for your necklace. But those numbers often create false expectations. Here’s why:
Appraisals are for insuance, not resale. They reflect replacement cost - what you’d pay at a high-end retail stores, not what a buyer would pay you.
Google shows spot price per ounce, but doesn’t factor in karat purity, wear, or transaction costs.
Online calculators assume ideal conditions, but real-life gold is rarely “ideal”
At The Luxe Exchange, we walk you through your gold’s actual value based on its karat, weight, and market conditions - not inflated retail fiction.
The 4 Key Factors That Determine Your Offer
When we evaluate gold in-person or by appointment, we consider four critical components:
Karat Purity - Is your gold 10k, 14k, 18k, or 22k? The higher the karat, the more pure gold it contains.
Weight - Gold is weighed in grams or pennyweights (dwt). More weight = more value.
Market Price - We use real-time spot pricing, not outdated numbers or generic calculators.
Condition & Style - Is the piece broken, scratched, or a designer item? Some condition issues may reduce value, while designer branding (like Cartier) may increase it.
We provide a full breakdown in plain English - not just a number, but why that number matters.
What’s the Difference Between Melt Value and Resale Value?
Some pieces are valued solely for their melt value - meaning their gold weight and karat are the only thing that matters. This is typical for:
Broken chains
Single earrings
Outdated designes
Mall quality jewelry
But if your piece is a recognizable designer item, or includes natural diamonds, we may offer more based on secondary market resale value. This is especially true for brands like:
Tiffany & Co
Cartier
Van Cleef & Arpels
David Yurman
We always look beyond the scale to determine the best possible option for your piece - sell, loan, or hold.
Why Scottsdale Chooses The Luxe Exchange
We’re not a loud pawn shop on a street corer or strip mall - and that’s intentional. Our clients want more than a quote - they want:
Private, discreet evaluations
Real-time market insight
A trusted local expert
A no-pressure, luxury experience
With over a decade of experience, we’ve built a reputation for clarity, professionalism, and treating every transaction like a consultation - not a hustle.
Ready to Unlock the Value of Your Gold?
Whether it’s broken, outdated, or inherited - if it’s gold, it has value. And we’re here to help you understand that value clearly and professionally.
Visit us in Scottsdale - Appointments preferred, walk-ins welcome.
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